Industry Insiders Discuss "The State of Teen TV" at The Ypulse Los Angeles Teen Media Mashup

Los Angeles, CA (PRWeb) February 1, 2007 -- With the cancellation of the once popular "O.C." on FOX and the increased amount of time teens are spending online, the state of teen TV is somewhat in flux. At the Ypulse Los Angeles Teen Media Mashup, panelists will discuss the challenges of creating scripted dramas, how the explosion of user generated content is changing TV as well as how traditional TV networks are using the Web to promote their shows and strengthen ties with teen fans.

Ypulse.com, the award-winning blog that has been providing daily news & commentary on generation Y for media and marketing professionals since May of 2004, will host a roundtable discussion on "The State of Teen TV" at the Ypulse Teen Media Mashup on February 7, 2007 in Hollywood, CA. The event is being sponsored by Samsung Fresh Films.

The roundtable will be moderated by Anastasia Goodstein, publisher of Ypulse.com, and feature the following panelists:

Rob Thomas, creator, "Veronica Mars"
Dixie Feldman, editorial director of The N
Rajiv Mody, Senior Director of Franchise Development, MTV Networks Virtual Laguna Beach/The Hills
Amanda Zweerink, director of community at Current TV, co-founder of PopGurls.com and co-author of "Interpersonal Culture on the Internet-Television, the Internet, and the Making of a Community"
Kelli Feigley, Partner, Dreaming Tree Films, producers of teen film program, Samsung Fresh Films

There will also be a short presentation from the L.A.-based Writegirl.org, a nonprofit organization for high school girls centered on the craft of creative writing and empowerment through self-expression.

This is the third event in a series of Teen Media Mashups designed to bring the issues Goodstein writes about daily on her blog to life and to offer a real world forum for Ypulse readers to connect. Past events include a roundtable discussion on "The Future of Teen Magazines" in New York City and a discussion about "What Youth Brands Can Learn From The Action Sports World" in San Diego.

The event will be held at CineSpace, a bar/restaurant located at 6356 Hollywood Blvd., 2nd Level, in Hollywood, CA. The event is free, but RSVPs are required with the name(s) of each individual attending and their company or organization. Space is limited. Members of the press are required to RSVP by emailing Anastasia@ypulse.com in order to attend. The roundtable discussion will also be podcast on Ypulse.com following the event.

About Youth Pulse:
Published by Anastasia Goodstein, Ypulse.com has been providing daily news & commentary on generation Y for media and marketing professionals since May of 2004 and has been featured in BusinessWeek, Forbes, USA Today, Fast Company and countless other publications. Anastasia Goodstein helped to launch the Viewer Created Content (or VC2) programming initiative online for Current TV, former Vice President Al Gore's new television network targeting 18-34 year olds. Before that she spent over 10 years working in media developing editorial and community products for television and the Web at companies like Oxygen and AOL and with brands like Teen People, Entertainment Weekly and People. She recently joined the growing ranks of successful bloggers who have decided to pursue businesses based on their blogs.
For more information, visit www.ypulse.com or contact:
Anastasia Goodstein
415-652-4437

About Dreaming Tree Films
Instead of User Generated Content, Dreaming Tree Films, creates professional quality content produced by youth. Our innovative programs deliver a unique, authentic hands-on experience teens and young adults call "the best time of my life" while giving brands a captivating platform to enable and engage with their youth audience. Flagship program, Samsung Fresh Films, is now the largest teen filmmaking program in the country with fifteen of its 60 teen-created films showcased at Oscar-qualifying film festivals, and nearly 1.6 million voters weighing in on the best films of the year. The program was also named one of Brandweek's top guerilla marketing programs for 2005. Dreaming Tree Films' all-girl program, STAYFREE Girls in the Directors Chair, launched its second year on February 1, 2007, featuring celebrity actors in the films. Other custom branded programs are in development. For more information, or to see the 2006 films, visit www.Fresh-Films.com or www.dreamingtreefilms.com or call 773-334-8380.

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